Corporate Profile

BlueCity is a world-leading online LGBTQ community providing a comprehensive suite of services to foster connections and enhance the wellbeing of the LGBTQ community. We fulfill both the daily and lifelong needs of our members through a wide range of targeted and tailored services, including social networking, live streaming, and health-related services. With our commitment to providing high-quality user experience, ensuring privacy protection, and promoting community health and well-being, we have captured the hearts and minds of our members across the globe. 

Because we have cultivated a highly-trusted brand and nurtured a close-knit community, we are able to provide an environment where our members have a strong sense of belonging. This in turn strengthens our user engagement and stickiness, enabling a virtuous self-reinforcing cycle that allows us to continually improve and expand our services.

According to the Frost & Sullivan report, BlueCity is the largest online LGBTQ community in China and other parts of Asia including India, South Korea, Thailand, and Vietnam in terms of average MAUs in 2020. Our user growth is mostly organic and fosters a healthy, uplifting environment that allows and encourages the LGBTQ community around the world to know themselves, be themselves, and celebrate their lives.

We are an organization established hand-in-hand by both heterosexual and LGBTQ members. As a leading LGBTQ platform that champions diversity and equality, BlueCity is committed to using its innovative platform to inspire every user to live to the utmost with pride and courage. Together, we  can make the world a better place.

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